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The JGibbard Archive
A Collection of Contributions to the Internet since 2008
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The JGibbard Archive
A Collection of Contributions to the Internet since 2008
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Social Media, Content Marketing, & Technology
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Beyond the Obvious: Creating Content that Sticks
Social media enables extended marketing and uncompensated evangelism
The Definitive Guide to Social Media: Literally Everything You’ve Ever Wanted To Know
Here’s Why You Should Take Big Data with a Grain of Salt
Content Marketing Strategy Starting Points: Goals & Budgets
You can’t buy your way into the cool kids club
I should _____
Social Customer Care
Influence should not be scored (publicly)
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