On today’s episode of True Voice Media TV, our host-with-the-most Jeff Gibbard gives us an insider’s view on social media’s ability to generate leads.
“How do I know if social media is converting to leads?”
The simple answer: analytics. Beyond that, social media is a place to start the conversation with a business representative, but are you tracking where this lead came from?
Some important lead generation questions to keep in mind:
Do you have a contact form with a thank you page on your website? Do you have analytics to track if these leads came from social or not? Maybe you should.
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