I barely remember what I used to do prior to 2008 when I started writing and connecting on social media.

  • In 2007, I never worried about whether or not I’d blogged recently enough…I didn’t have a blog (let alone several blogs).
  • I never paid much attention to the frequency of my podcast releases…because I didn’t have a podcast.

There have been periods of time over the last 5 years where I blogged daily, sometimes twice per day.  I used to tweet significantly more than I do now.

What’s interesting is to think that to keep up with myself “back then” took almost no effort, because I didn’t do very much online.  Today, I’m used to producing a much larger volume of content, and therefore I feel like I’m not keeping up with myself.

Furthermore, I look at others, some of the most prolific people in my industry and see them writing daily, posting podcasts weekly, and engaging in conversations across many platforms.  I wonder how they do it all?  I wonder how I ever did it all?

Sometimes it bothers me that I can’t keep up, other times I realize that the world will keep spinning whether or not I write.

Much like social media, success comes more naturally when I don’t worry about it as much, and instead, build the habit and just let it happen when it happens.

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