On Martin Luther King Day, the phrase “I have a dream…” is spoken and written more frequently than on any other day of the year.  Though Dr. King said many things of value, the I have a dream speech is by far his most well known.

The speech is about seeing a future that you want to exist and speaking that vision into existence for others to share.  Once the vision is shared, it can begin to create a movement.

A Dreamless Business Environment

The current business environment doesn’t seem like much of a dream.  While there are flashes of brilliance, it mainly looks like a black and white spreadsheet and time clocks.  Many people are paralyzed by the reality of their job; they avoid risks, they avoid sticking out, they avoid dreaming big.  Reality factors very heavily into most business decisions so people believe the “reality” and accept their role as a button pusher, as mediocre.

Does this make a better world?

Remember to Dream

In honor of Dr. King’s “I have a dream” speech I request that you remember to dream.  I ask that you be the one to think of the big idea.  I ask that you be the one to put yourself and your vision out to the world, and form a movement.  Reality is subjective, never forget that.  Dreams are not rooted in reality.  At one point in time, it was a dream to live in a country where people “will not be judged by the color of their skin but by the content of their character.”

My Dream

My dream is to live in a world where customers are treated like individuals with unique wants and needs, rather than a customer ID and a number.  My dream is to see a social business environment flourish where businesses listen to their customers and factor their feedback into their product development and service offerings.  My dream is that behind the scenes of every business is a collaborative environment supported by tools that allow star performers to shine regardless of hierarchy.

What is your dream?

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